Time for a Freshpair - an interview with Freshpair Graphic Designer Brian Echeverri

"My best advice is choose a more stable career."

Brian Echeverri is a self-motivated, talented and savvy young man living in NYC.  Although he may see himself as somewhat introverted,  he is very kind and welcoming.  Brian was very open to helping out a current design student and was very easy to talk too.  Not to mention hilarious and witty.

Brian attended the Fashion Institute of Technology in New York City for a major in Graphic Design. Graduating in 2008 he spent many years scouting a job suitable for a career.

While doing jobs on the side, Brian worked at MBPS BlackBook and SharpLeft Marketing.  At SharpLeft Brian was able to work in a variety of projects with companies such as Skyy Vodka, Nickelodeon, MTV and Disney.

His job at SharpLeft did not express his abilities in a way that he desired.  The structure at the company did not allow him to express his talents. The projects were strongly reviewed and reedited numerous times until it was just what his managers preferred.  Also, many of the projects such as designing t-shirts for adolescent girls did not interest Brian and caused him to look forward for work.

In 2011, Brian chose to leave SharpLeft and obtained a job with Freshpair.com.  Freshpair is a popular website that sells a wide variety of underwear and swimsuits for men and women.  Although the description may not sound the most appealing, it is a very well known company and is especially popular with gay men.

At Freshpair Brian designs advertisements for the company to be displayed as banners and ads on other websites.  This work allows Brian a bit more freedom than he previously had and it "pays the bills." 

Brian has created a wide variety of work which are featured in his online portfolio.  Brian describes his style as clean, modern and a bit funky.  Further down I will feature some of Brian's work that he has done throughout the years.

Working as a Graphic Designer has proven rather stressful for Brian.  Even with access to NYC for opportunities, landing a full-time job that is enjoyable and pays well has not been easy.  Although he enjoys being able to express his talents through design, often he wonders about going for a more stable career.  He finds it hard to believe that people live day-to-day doing just free-lance work.

Brian seems to have established himself enough to continue a successful career in the graphic design industry.  I personally look forward to seeing his future designs and progress as a designer.

Below is some of Brian's work featured in his portfolio